VMworld 2013 Public Voting Now Open

It’s that joyous time of year again! VMworld is fast approaching and Public Voting is NOW OPEN.  This year I’ve submitted three different Ask the Expert sessions with focus on different topics, so there should be an Ask the Expert session for you! I’ve also submitted a great session on integrating two great technologies, vSphere Metro Cluster and VMware Horizon View, you should definitely vote for it if you’re planning on building a geo-clustered View environment. These sessions won’t be picked up unless you vote for them, I’d love to see you all in these sessions so please, vote early and vote often :)

  • 4569 – Ask the Expert vBloggers — Duncan EppingWilliam LamScott Lowe, Rick SchererVaughn Stewart 
    One of the highest rated sessions at VMworld is back for it’s sixth year! We got the top Virtualization Bloggers in the industry and put them on stage answering your questions in a wide array of topics.
  • 4570 – Ask the Expert VCDX’s — Chris Colotti, Matt Cowger, Jason Nash, Rick Scherer, Chris Wahl
    Come get interactive with a panel of five VMware Certified Design Experts, they’ll answer your questions live.
    Experts in Cloud, Application Modernization and End User Computing are here to help.
    Working on becoming a VCDX? Ask you questions about our panel members journey to becoming a VMware Certified Design Expert.
  • 4571 – Ask the Experts – Storage Leaders — Jason Boche, Chad Sakac, Rick Scherer, Eric Siebert, Vaughn Stewart
    Come get interactive with four huge names in the storage industry. Ask your questions to leaders from EMC, NetApp, Dell and HP. How do you build a scalable storage infrastructure to match your vSphere compute deployment? What’s the best storage protocol for your Private Cloud deployment? Should I be using Round Robin or Fixed pathing? What is a SATP or PSP? Come find out!
  • 4572 – Building a vSphere Metro Cluster for VMware Horizon View — Rick Scherer
    Learn how you can leverage the vSphere Metro Storage Cluster (vMSC) reference architecture to stretch a cluster used for End User Computing. Say Hello to Always-On Follow-Me Computing.

Remember, the Ask the Expert sessions are driven by the audience… no script, no presentation, just a panel of experts hungry to answer your questions live! Please be sure to vote for these great sessions to ensure they’re scheduled at VMworld 2013!

Thanks for taking the time to vote, but please don’t stop once you’ve voted for my sessions. There are a number of other excellent sessions from people like Duncan Epping, Frank Denneman, Chad Sakac, Scott Lowe, Chris Colotti, Kendrick Coleman, Jeremiah Dooley, a number of them from the EMC vSpecialists as well as a  joint session between Chad Sakac (EMC) and Vaughn Stewart (NetApp) which shouldn’t be missed!

Thanks again and I hope to see you at VMworld US and Europe!


Created on April 23, 2013 by Rick Scherer

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VMworld 2012 Session Voting

As many of you know I’m currently on my honeymoon and I certainly shouldn’t be blogging, but this is too important to pass up! VMworld 2012 Session Voting is now open and I could use all of your help in getting my sessions approved for VMworld US and EMEA. That’s right people, I’ve submitted my sessions for both conferences and this would be the first time I’ve made it to VMworld Europe. So please, vote early and vote often :)

  • 1504 – Ask the Expert vBloggers – Scott Lowe, Duncan Epping, Rick Scherer, Frank Denneman, Chad Sakac
    One of the highest rated sessions at VMworld is back for it’s fifth year! Come meet four VMware Certified Design Experts (VCDX) on stage answering your questions. We get the top Virtualization Bloggers in the industry and get them on stage answering your questions in a wide array of topics.
  • 1506 – Designing a  Geo-Clustered VMware View (VDI) Environment – Rick Scherer, Tyler Baker
    Does your organization have multiple sites with a traveling workforce that may work in different locations? How does this put a damper on your VDI design and deployment? Wouldn’t it be nice to design a solution that can offer follow-me computing regardless of the location your employee is in?
    In this session you’ll learn from a real life customer deployment on how to design a VDI environment that offers multi-site replication as well as load balancing which allows the employee to connect to the desktop in the datacenter closest to them which ensures the highest levels of performance and availability.
  • 1507 – Accelerate Your Journey to Your Cloud with Application Modernization – Rick Scherer
    Truth be told, IT as a Service (ITaaS) is not the end of the Journey to Your Cloud. Although IT Automation and Orchestration is critical to a successful ITaaS deployment, you need to modernize your applications to make your business truly cloud ready.
    Application mobility is going to be a critical piece to creating business agility, simply virtualizing your existing J2EE stack isn’t going to take you all the way, you must modernize your applications for mobility as well as in consideration for the influx of the massive amounts of Big Data our organizations can leverage.
  • 2715 – How to Ensure a Successful Cloud Implementation – Rick Scherer, Craig Chapman
    There are a multitude of sessions that are addressing the technical needs of ensuring a successful cloud implementation. In this session the goal is to provide IT professionals strategies and methodologies to engage and service the business. By engaging the business IT professionals can gain an ally outside of IT in the implementation. With allies outside IT we gain valuable insight into the success of a cloud implementation.
  • 2790 – Ensuring Governance, Mitigating Risk while Maintaining Compliance in a Cloud Infrastructure – Rick Scherer
    In this session you’ll learn how companies are deploying Cloud First models to Hybrid Cloud infrastructures while setting a solid GRC foundation.
    Learn the steps require to deploy your applications securely to the Cloud, protect your data, virtualize more assets and reduce the amount of infrastructure needed by leveraging vSphere-aware security products.

Thanks for taking the time to vote, but please don’t stop once you’ve voted for my sessions. There are a number of other excellent sessions from people like Duncan Epping, Frank Denneman, Chad Sakac, Scott Lowe, Chris Colotti, Kendrick Coleman, Jeremiah Dooley, a number of them from the EMC vSpecialists as well as a few joint sessions between Chad Sakac (EMC) and Vaughn Stewart (NetApp) which shouldn’t be missed!

Thanks again and I hope to see you at VMworld US and Europe!  As a gift, here is a picture from the beautiful Na Pali Coast on the island of Kauai in Hawaii.

Na Pali Coast, Kauai, Hawaii

Na Pali Coast, Kauai, Hawaii


Created on June 1, 2012 by Rick Scherer

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VMworld 2011 Madness

144 Bottles of Water, 48 Cans of Monster Lo-Carb, 50 Bags of Single Serve Chips, 270 Peanut Butter Sandwich Crackers, 144 Bottles of 5-Hour Energy and 300 Oreo Cookies (unfortunately there has been no accurate count of alcoholic beverage)… that is how VMworld started for some of the members of the vSpecialist Organization within EMC on Thursday.

Actually, Über teams within the vSpecialist organization at EMC started months ago with a strategic plan to cause peoples minds to literally explode from all of the awesome-sauce VMware and EMC will jointly deliver the week of VMworld 2011. This includes a huge EMC core booth with 13 VDI enabled workstations showing the latest and great products, there is also a separate EMC vLabs booth that will have 15 workstations that will allow attendees to use and abuse 11 different products within the EMC family. This is all in addition to the EMC focused lab, which is located within the official VMworld Hands on Labs (which by the way are powered by EMC technology) inside the Solutions Exchange.

Needless to say, there have been endless hours already spent by the team (of absolute rockstars) to ensure the best experience possible for the attendees of VMworld 2011. The sessions, labs, solutions exchange, TweetUps, parties and ability to network with your vPeers makes this show undoubtedly the best information technology show of the year.

There are about 20 of us here, from around the global, working diligently on getting everything up and running as well as testing for usability/stress and for an overall great experience. The countdown officially started yesterday afternoon and we have until Sunday afternoon (3 full days) to make sure everything is 100%. So, what about after Sunday? Will we get to just sit by the pool, sipping on some tasty margaritas? Well, I’m hoping to have at least 30 minutes of that sometime this trip, but what about the other 107.5 hours of VMworld?

So here is my schedule, full of great sessions, fun networking opportunities, awesome parties and completely slammed….boy I love VMworld!

Read More…


Created on August 26, 2011 by Rick Scherer

Posted under Conferences, VMworld.

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vSpecialist Rockstars are Worldwide

The EMC vSpecialist EMEA (Europe, the Middle East and Africa) team has finally submitted their answer to the vSpecialist Americas team hit song vSpecialists Delight, “EMC is Number One!”  was just released and I think it’ll be an instant hit! The song is extremely catchy and even includes cameos from some virtualization superstars such as Duncan Epping. This really is the icing on the cake for me, it really shows how much fun we’re having working on such an amazing team. We work really hard, but obviously we play just as hard!

2011 is going to be an amazing year and we’re just getting started! Be sure to register for the EMC Record Breaking event as well as our weekly webcasts. Also as a reminder, we’re always looking for great talent so be sure to check out my previous post on vSpecialist Opportunities.

View “EMC is Number One!” on YouTube


Created on January 10, 2011 by Rick Scherer

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2010 Wrap-Up

Wow, where has the time gone? It seems like it was just yesterday that I was dabbling with VMware GSX to give some extra workstations to application developers, that was over 7 years ago. Now I’m working for a Fortune 500 company doing what I love more than anything, talking about wickedly cool stuff!

2010 has been an amazing ride, probably the best year of my life and it’s just the beginning. Beautiful brand new home, a new job working for the best company with the best people in the industry, a new addition to the family (our puppy Chloe), good health and overall happiness.

The holiday season is a great time to reflect back and to be thankful for all that you have and have done. With that I’d like to thank Chad Sakac, Wade O’Harrow and Jeff Thomas for giving me the opportunity of a lifetime. I’d like to thank my beautiful partner Mandy for putting up with me and things we’ve dealt with this year (home-ownership, traveling for business and for just putting up with me :)). And finally I’d like to thank my readers, for continuing to visit the website and for sticking with me even though the amount of content has dwindled – I promise, one of my Resolutions for 2011 is to change my ways and get some more quality content online!

With that I feel I must follow in year-end blog tradition and post my thoughts on what’s to come in 2011.

  • 2009 2010 2011 will be the year of Virtual Desktops (VDI)
  • The way we think about networking will change (OTV, FCoE)
  • The way we think about storage will change (Storage Pools, Auto Tiering, HUGE Cache footprints)
  • The way we deploy virtualization will change (Vblock)
  • Mixed workload deployment (Private and Public Cloud)

Those are some high level thoughts and frankly I could dive deeply into each one of those things, but to some things up I’ll try to make it really simple. Things are going to get really easy for administrators and end-users alike and things are going to get real dynamic. We’re moving back to the mainframe days, there will be datacenter administrators that manage our virtual infrastructures which consists of compute, storage and network. Each one of these pieces inherently will simplify as well (flat converged networks, automated tiered storage and web portals for public consumption just to name a few). However, we will not leverage this internal (private) cloud for everything, some things can sit out in the external (public) cloud in an effort to be more elastic and cost effective. Then at the end of this is end-user accessibility (or mobility), in terms of VDI we’ll see the adoption of many different end-points (thin, thick, mobile, tablet, etc) giving access to a centralize desktop from anywhere. Because in the end the world is full of consumers who want what they want, when they want.

So there you have it, simple consumption, simple administration, simple design and even simplicity in deployment through complete stack offerings like the Vblock. Hopefully I’ll get some time to deep dive into each one of these things individually as they really are all amazing technologies.

With that I’m going to shut ‘er down for a few days and enjoy the holidays. May you and your family have a happy and healthy holiday and New Year!


Created on December 23, 2010 by Rick Scherer

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Have a Passion for Virtualization? We’re looking for you!

I’m truly honored to be part of such a great team and organization. On February 1, 2010 I joined EMC as a vSpecialist working within Chad Sakac’s organization and I couldn’t be happier. Our team is made up of some awesome rockstars, people like Scott Lowe and Nick Weaver, we battle in the trenches on a daily basis spreading our love and evangelizing to the masses about VMware+EMC as well as VMware+Cisco+EMC. We work hard and we play harder.

Our team has grown significantly over the past year andwe’re continuing with that trend and are looking for talented people that have the passion….people that love virtualization and people that love to talk about it. Here are some details taken from Chad’s blog;

vSpecialists are EMC employees who’s fundamental job is to make sure that EMC wins overwhelmingly on our own merits whenever Virtualization is the context.   We do this for both VMware/EMC (bring your own server), and also support VMware/Cisco/EMC (the VCE go-to-market).

The team is now 150+ strong already, and with a full year under our belt, there’s structure.   There’s a structured onboarding process.  There’s structure roles and coverage models.   Those craving a total lack of structure (in every sense of the expression – both good stuff and bad stuff), but a similar personality profile – check out the VCE roles below.

This team’s credo is that we say “yes” to every challenge.   It is a LOT of fun, and leading that squad is the best gig I’ve ever had in my life. (mine too Chad)

The technical vSpecialists are expected to know everything (which is impossible) and so need to be perpetually be learning.  Technical folks have their VCP4 at least, VCAP-DCD and VCAP-DCA are bonus.   VCDX is a huge upside.   EMC Proven is a huge upside.  Cisco certs are a huge upside.  (As Chad states, VMware experience/knowledge is a must – EMC+Cisco is a HUGE plus but take a 2nd/3rd ranking) The right positive can-do attitude (throw me in front of any technical challenge and I can figure it out) is mandatory.   Diversity is VERY desirable – while we have a mix of backgrounds, we share a love of tech.  I’m disappointed that more women haven’t applied.

With all of that said, there are four active positions I’m personally trying to fill. Two in the Pacific Northwest, one in Los Angeles, CA and one in Houston, TX.  There are a number of other positions open, these are the four that I’m focusing on so if you are interested and are up to the challenge, PLEASE get hold of me!

UPDATE — There are also openings in Chicago, Minneapolis, the Carolinas and Florida….in addition to my openings in the Pacific Northwest, Los Angeles and Houston. Please contact me if you are interested!


Created on November 12, 2010 by Rick Scherer

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VMworld 2010 – What’s on Your Mind?

With VMworld 2010 right around the corner we’d love to hear what’s on your mind in regards to virtualization and your environment. We in the vSpecialist organization at EMC would love to hear from you, this survey will be completely anonymous and will possibly help shape the future of virtualization.

  • What’s your IT infrastructure look like?
  • What do you like about it?
  • What frustrates you about it?
  • What do you think we should be doing that we’re not (EMC, VMware, or heck, the whole IT industry)?
  • What are YOU doing that’s cool?

To complete this survey please click here.


Created on August 16, 2010 by Rick Scherer

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Get to VMworld 2010 and Save Some Money

For those of you who haven’t purchased your pass to VMworld yet do I have a surprise for you!  Being an employee of EMC combined with EMC being a great partner of VMware allows me to extend some good perks to my readers.  If you use the following link (http://www.vmworld.com/registration.jspa?sponsorCode=EMC) to register for VMworld and enter in the promotion code EMC_EB_US2010 you will save $300 from the regular admission price (reg $1,795).

VMworld 2010 is going to have some great sessions, including some awesome Ask the Experts sessions as well as the opportunity to meet a good majority of the vSpecialist team. You can even pick yourself up a copy of Mastering VMware vSphere and have it signed by Scott Lowe, Chad Sakac and myself! Or even a copy of the VCP-410 study guide from McGraw-Hill.

I hope to see all of you there, be sure to visit the EMC booth to meet up and chat about all things virtualization.


Created on July 6, 2010 by Rick Scherer

Posted under Conferences, EMC, VMworld.

This blog has 2,406 views and 6 responses.

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